KLM lead the way with WhatsApp Business pilot

klm and whatsapp

WhatsApp has partnered with KLM to pilot the use of a WhatsApp Business app. It allows verified businesses to connect with customers via WhatsApp, an app that has over one billion users worldwide. KLM is the first airline to be a part of the pilot and it enables them to send booking confirmations, check-in notifications, boarding passes, flight status updates and the option for customers to ask a question, all in ten different languages. KLM were one of the first airlines to utilise social media such as Twitter to connect and help customers in a structured way and KLM President, Pieter Elbers said “This truly is a major next step in our social media strategy, this unique partnership with WhatsApp underlines our position as an aviation pioneer’.

 klm and whatsapp

Free Business Travel Spend Consultation

Let’s see if we can make immediate savings to your business travel programme. 

Like this article? Share it!

Share on linkedin
Share on twitter